Excellent image quality comes from superb technology

PixelMaster is a unique ASUS-developed technology that combines software, hardware and optical design to deliver incredible image quality. With PixelMaster, your smartphone always produces professional high-quality photos. Best of all, it's with you all the time to capture every moment.

Low light photo & video
Unparalleled low-light performance

PixelMaster's low-light mode allows you to take clear photos or videos. Through a combination of adjusting the pixel size and image processing algorithms, we increased the light sensitivity by up to 400%, enhanced noise reduction and boosted color contrast by up to 200%.

A high quality 5-element optical formula

The sensor's larger photoreceptors and wide-aperture f/2.0 lens gather more light, allowing finer details to be captured. ASUS PixelMaster cameras integrate five brightness-enhancing lenses for excellent optical performance and distortion-free photos.

Time Rewind
Never miss a wonderful moment

After enabling Time Rewind, the PixelMaster camera automatically starts recording images two seconds before and one second after pressing the shutter button. During this three-second period, 31 photos are recorded for you to choose, meaning that the perfect moment is never missed.

Image Stabilizer
Shake-free photos

PixelMaster cameras integrate image stabilization technology to ensure that photos and videos are always crisp and shake-free. Advanced algorithms automatically compare reference points in a series of images to detect shaking. The final image or video is then stabilized by smartly shifting the frames when necessary, with the pixels outside of the visible frame providing a buffer for the motion.

Panorama mode allows you to take amazing 360 degree photos of a complete presentation surroundings.

360 panoramic photography has become obsolete, shooting the ball through the 720, follow directions, take any scene around up and down, and a complete presentation surroundings. Use software to read the ball to shoot photos, and upload google+, easily share your creative life.

Easy high-res selfies

With Selfie mode you can comfortably take high-resolution selfies using the rear camera, without having to worry about missing a person in shot. First select the number of persons in the shot, then point ZenFone's main camera towards yourself. Once the camera detects that all faces are within the frame, an acoustic countdown starts. The camera then automatically takes a burst of three pictures.

Depth of Field
Shoot like a professional

One key aspect to many professional photos is intentional background blur (also called "shallow depth of field") to isolate objects from their background.

It's a simple way to make your photos look more professional. Your friends will be amazed when you tell them that these images were created with your mobile phone!

Always in Focus

Tap to select a particular object in the frame, and PixelMaster works its magic to keep the object in focus - even if it moves slightly - to ensure perfectly focused images.

Clear Zoom
Zoom in and out without losing clarity

Do you want to photograph the cat on the roof across the street, without just capturing a pixellated mess? PixelMaster's Clear Zoom technology allows you to zoom-in on distant objects, while maintaining incredible clarity.

Instant Camera
Your camera is ready whenever you are

Quickly double press the volume key to quick start the camera app, and press once more to take a photo. Your camera is ready to shoot almost instantly!

All Smile
Everyone looking their best

With All Smiles mode. Simply touch and hold the shutter button to take a burst of five images. All Smiles then allows you to individually select each person's best expression, before combining everything in one perfect picture – with everyone looking their best!

Smart Remove
Do not let passers-by ruin your memories

Smart Remove mode easily removes unwanted moving objects from your photos, meaning you'll never see strangers ruining your most precious photos again.


PixelMaster's built-in effects are designed to make photography more creative and fun. They include a pencil drawing effect for a hand-painted style, cartoon effects, and tilt-shift effect to make everything seem like it's on a different scale to reality.


Beauty mode allows you to adjust your subject's look in real-time. Reduce the size of their face, make their eyes bigger, soften their complexion and remove skin blemishes in real-time to create even more beautiful photos.

GIF Animation
Bring your photos to life with animations

Activate the dynamic GIF animation function, press and hold the shutter to take a series of continuous pictures that are then automatically converted into an animated GIF.