ASUS recommends Windows 10 Pro.

    K43SJ

    K43SJ

    Your Color, Your DNA. Stay Cool with Metallic Chic

    • Designed with high quality aluminum textures.
    • 2nd generation Intel® CoreTM processors.
    • NVIDIA® GeForce® GT 520 accelerates graphics.
    • Altec Lansing® speakers with SRS premium surround sound.
    • ASUS IceCool Technology keeps palm rests cool, placing heat-producing components away from users.
    • iF Design award-winning ergonomic dust-repellent chiclet keyboard.
    Product Image

    Life’s vibrant, and colors should reflect that. Brand new A Series notebooks with their sturdy aluminum frames are available in a variety of colors, including passion red, chill blue, seduction pink, party gold, urban green and simplicity white. They feature Intel® 2nd generation core™ processors and discrete NVIDIA® GeForce® GT 520 to enhance computing experiences, plus exclusive ASUS IceCool technology to keep palm rests chilled, so users stay comfortable even during extended sessions.


    Stylish design

    Metallic brushed aluminum frames

    Vibrant, durable and fingerprint resistant look

    The elegant color schemes of the A Series are based on premium fingerprint-resistant treated surfaces and brushed aluminum frames. The new A Series offers an expressive combination of technology and style, with the highly durable materials retaining their looks and quality even during extensive, prolonged use. Users can do more with the A Series in complete confidence.

    iF Award-winning ergonomic seamless chiclet keyboard

    Anti-dust design, with precision typing and improved comfort

    The elegant iF-award winning chiclet keyboard features large key cap gaps and sturdy buttons that make it easy for users to type accurately and comfortably, The anti-dust keyboard design also prevents the accumulation of dust that may cause harm to its internals.


    Ultimate performance

    NVIDIA® GeForce® graphics with DirectX® 11

    Incredible processing power for accelerated visuals makes 3D more realistic

    The new A Series comes with 2nd generation Intel® Core™ processors, as optimized for notebook use with awesome computing power – in particular, these new mobile CPUs enhance multitasking, so users can get more done at the same time, more smoothly. For graphics and gaming, the A43 comes with NVIDIA® GeForce® GT 520 graphics, supporting DirectX® 11 for dazzling gaming and multimedia output. The GPUs(Graphics Processing Unit) are accompanied by up to 1GB GDDR3 video memory for accelerated visuals.


    Prolonged battery life

    ASUS Power4Gear quiet computing and up to five hours on one charge

    ASUS Power4Gear enables an easy way to control notebook power plans and settings, adjusting panel brightness and CPU frequencies to expand battery life up to five hours. It comes with eight selectable scenarios: super performance, high performance, game, DVD movie, presentation, quiet office, CD audio, and battery saving.


    Multimedia enjoyment

    Altec Lansing® speakers and ASUS Sonic Focus software

    SRS premium surround sound quality with high definition home theater enjoyment

    The A series delivers an immersive multimedia experience through its high definition LED panel and Altec Lansing® speakers with SRS premium surround sound. Exclusive ASUS Sonic Focus software enhances sound clarity, brilliance, depth and warmth in all audio playbacks, for both stereo and multi-speaker environments. It also offers the ability to restore lost detail post-compression into audio formats such as MP3, which greatly improves sound fidelity, delivering a moving listening experience.

    High definition connectivity

    Pristine video plus multi-channel digital sound

    HDMI offers a single-cable standard for enhanced high-definition video and multi-channel digital audio. It ensures data integrity during transfers, providing a smooth path for HD content to get from any compatible device to the notebook.



    Ease of use features

    ASUS IceCool Technology

    Keeps palm rests and typing surfaces cooler

    Heat pipes and vents combine with an exclusive dual-sided motherboard design to place hot components on the underside. This helps lower operating temperatures, and ensures palm rests and typing surfaces stay cooler. Using the notebook remains comfortable even during the longest computing sessions.

    ASUS Palm Proof technology

    Prevents accidental touchpad input

    Unique smart detection distinguishes between the contact surfaces of palms and fingers to prevent inadvertent cursor movements during typing, plus Windows® can automatically disable the notebook touchpad when an external USB mouse is connected for a more responsive setup. This feature can be turned on and off by users easily, allowing for increased flexibility.

    Bigger, multi-gesture touchpad

    Easier to use and more precise input, with scroll, rotate, and zoom

    The ASUS A43SJ uses a big touchpad, measuring 85mm x 50mm to provide the friendliest experience with an attractive look. Multi-touch input allows for effortless and accurate input without a mouse, such as two finger web page scroll, image zoom/rotate. Workflow is streamlined with gesture control, especially multi-step tasks such as presentations, research and multimedia.

    ASUS SmartLogon

    Easier logons through facial recognition

    ASUS SmartLogon software allows secure logins to Windows® with digital face recognition, a safer and convenient alternative to passwords. The technology works in different light conditions, and even when users are wearing headgear. Accounts can be quickly created with a custom photo and password and easy one-scan authorization.