ASUS ROG Sponsors DreamHack Masters and Teams Up with Ninjas in Pyjamas

    Las Vegas, NV (February 14, 2017) — ASUS Republic of Gamers (ROG), the leading PC gaming brand, today announced its partnership with Ninjas in Pyjamas (NiP), one of the largest gaming organizations in the world. The ASUS ROG brand, dedicated to delivering the most innovative hardcore hardware for dedicated gamers, is now the professional sports organization’s exclusive provider of premium PC gaming hardware including gaming laptops, gaming desktops, motherboards, graphic cards and monitors.

    “We are extremely happy to welcome ASUS ROG as one of our key team sponsors. The partnership will enable all our players to have access to some of the best gaming monitors, motherboards, graphic cards, laptops and desktops available in the market, which will enhance their game performance across all titles we compete in,” said Hicham Chahine, CEO of Ninjas in Pyjamas. “The increased competitive level in eSports also raises the requirements of the hardware needed to maximize the in-game performance, and it is with this spirit that we enter the partnership with ASUS ROG. After a long process with other gaming hardware companies, we are happy to have found such a good fit in ASUS ROG as the preferred brand from all Ninjas in Pyjamas players to use whilst competing at the highest level.”

    NiP is widely-known for their great success in CS:GO (Counter-Strike: Global Offensive), and are oftentimes referred to as “The Royal Family of Counter-Strike.” In addition to CS, NiP has also found success in other FPS (first-person shooter) games such as the tremendously popular Overwatch. NiP are also the reigning champions of DreamHack Masters Malmö 2016 and are one of the largest gaming organizations in the world.

    “We’re very excited to join forces with NIP and to supply them with the latest ROG gear. ROG products provide the highest levels of performance, quality and stability – they are the ultimate choice of champions,” said Derek Yu, ASUS ROG Global Marketing Director. “Our cutting-edge ROG products, together with the talented members of the NIP, are a winning combination!”

    DreamHack Masters takes place at the MGM Grand and Garden Arena in Las Vegas from February 15th to February 19th, 2017. ASUS ROG is the main sponsor of DreamHack Masters Las Vegas, an eSports competition which pits 16 of the world’s best CS:GO teams against each other in an epic battle for the title, glory and $450,000 in cash prizes.

    The ASUS ROG brand was founded on a desire to grow the global gaming ecosystem through sponsorships and the development of innovative hardware specifically designed for the needs of dedicated players. ASUS ranks number one in 13 among the top 15 gaming markets in the world; the 15 countries account for nearly 100 percent of the total worldwide gaming market. This partnership with NiP ensures that ASUS ROG stays at the height of the gaming market, gaining valuable insight by working closely with players to continue to create products that allow gamers to perform at a competitive level.

    About ASUS

    ASUS is one of Fortune magazine’s World’s Most Admired Companies, and is dedicated to creating products for today and tomorrow’s smart life. Our comprehensive portfolio includes Zenbo, ZenFone, ZenBook and a range of IT devices and components, along with AR, VR and IoT. ASUS employs more than 17,000 people worldwide and over 5,500 world-class R&D talents. Driven by innovation and committed to quality, the company won 4,368 awards and earned approximately US$14 billion of revenue in 2015.

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    About ASUS ROG

    For years since its establishment, ASUS aimed to put an ever-greater emphasis on PC gaming. This process resulted in the 2006 founding of the Republic of Gamers brand (ROG). ROG is celebrating its 10th anniversary, join them as they continue their sole purpose of delivering the most innovative PC hardware for truly dedicated gamers.

    The efforts of the ROG team have led to a constant flow of PC gaming technology that has become legendary among enthusiasts for its performance. ROG is more than just hardware, though – we take an active part in the global gaming community, helping to develop the industry by sponsoring events such as PAX and DreamHack among many others. Worldwide media sites have recognized ROG as the leader in PC gaming and overclocking performance, with many of our products winning multiple prestigious awards while generating exciting feedback from hardware and gaming enthusiasts.

    With this great response from gamers and the industry, ROG has all the resources it needs to keep working on enabling even better experiences – technology never sleeps, nor should the action!

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