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    ZenFone Max (ZC550KL)

    ZenUI
    A simpler, smarter, more personalized ZenUI experience
    Enjoy the freedom, connection, and expression from the foundation of ASUS ZenUI. The brand new ZenUI has an exquisite visual design that includes many amazing features to enhance usability, security and privacy — immersing and protecting you as never before.
    Enjoy the freedom, connection, and expression from the foundation of ASUS ZenUI. The brand new ZenUI has an exquisite visual design that includes many amazing features to enhance usability, security and privacy — immersing and protecting you as never before.
    Brand new ZenUI™
    ASUS ZenUI has more than 1,000 features that improve upon the standard Android interface. You’ll enjoy a simpler and smarter experience, with a stylish new layout that expands white space for a cleaner design, placing the information you need front and center. The brand new ZenUI is simple, brilliant, and beautiful. It knows your needs, expresses your thoughts, and becomes an indispensable part of your life.
    22,000,000+
    ZenUI devices sold
    350,000,000+
    ZenUI apps downloaded
    Sorted for your simplicity
    ZenUI is crammed full of brilliant features, so we’ve organized it into five simple categories. ZenMotion provides intuitive control over your phone. Creative Studio offers easy management and presentation of your photographs. Personalization lets you style ZenFone Max just the way you like, with freedom to set to your own preference. Modes lets you pick the best configuration for the different ways you use your ZenFone Max. And Safety & Security protects both you and your smartphone’s contents in every scenario.
    ZenMotion
    Creative Studio
    Persona-lization
    Modes
    Safety & Security
    Discover the new ZenUI™
    Touch Gesture
    .
    Tap-tap Motion
    .
    PhotoEffects
    .
    PhotoCollage
    .
    MiniMovie
    .
    ZenCircle
    .
    Launcher
    .
    Themes
    .
    Font
    .
    Color Style
    .
    Bluelight Filter Mode
    .
    SnapView
    .
    Easy Mode
    .
    Kids Mode
    .
    Power Saving
    .
    Browser
    .
    Private Contact & Messaging
    Launch apps in a snap
    Launch favorite apps with simple swipes — W for browser, S for selfies, C for camera, e for email and V for dialing.
    Tap Tap to open
    Double-tap anywhere on the display to instantly awaken ZenFone Zoom, or to put it to sleep — as natural as it is fast!
    Tweak and adjust
    Simply brilliant photo effects to enhance you and your loved ones.
    Create your own montages
    Use your own photos and images to build beautiful collages and montages.
    Compile emotional memories
    Creates meaningful personal movies using your best captures.
    Share your adventures
    Connect to the amazing world by sharing your remarkable memories.
    Simple and enjoyable!
    Complete freedom to customize your own user experiences.
    Select what your heart desires
    Choose from a great selection of unique-designed themes.
    Stylish fonts, stylish feels
    Pick the font that looks and feels best for the way you work and play.
    Colors to fit your mood
    Select a color scheme to match your style.
    More comfortable reading
    Adjustable display setting to reduce eye-strain when reading.
    Separate work and personal life
    The gatekeeper for your business and personal contents.
    Everyone at ease
    Enlarged and simplified interface to put everyone at ease.
    Safe playground for youngsters
    Turn your phone into an education and entertainment hub for children.
    Optimize your battery performance
    Five modes and two smart settings for maximizing battery life.
    Filter out malicious websites and phishing attempts
    Pre-installed Trend Micro security detects and stops multiple online hazards, including age-restricted content.
    Help guard your personal life
    PIN code protection for maximizing privacy setting on both of your contact list and conversation history.
    Enjoy 100GB of FREE Google Drive storage!
    The ZenFone Zoom includes 100GB Google Drive storage for two years! Enjoy this instant benefits with your ZenFone Zoom and Google Drive anywhere you go. Redeem this offer in the Google Drive App before April 1, 2018.
    Learn more