Transform Your Customer’s Experience

ASUS recommends Windows 11 Pro for business.
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Shape the future of retail and hospitality
Move beyond the transactional and embrace innovative, intuitive technology from ASUS to elevate your brand experiences and create safer environments in-person and online.
An IT staff is using ASUS ExpertCenter desktop for work and looking at the monitor.
Future-proof solutions for IT specialists
Accelerate digital transformation with innovative technology that seamlessly integrates with back-end systems.
Two supermarket staffs are checking the on-shelf products together, holding ASUS ExpertBook B3 detachable laptop on hand.
Empowering technology for back-office teams
Elevate your offering with versatile solutions that enable behind-the-scenes teams to do their best work.
A traveler is checking-in at the front desk of a hotel. There is an ASUS ExpertCenter AiO at the front desk.
Experience-enhancing devices for customer-facing staff
Create a more engaging environment for both teams and customers with intuitive, user-friendly devices.
Embrace smart capabilities to transform customer experiences
Innovation is supporting smarter shopping and more secure payments. Discover how choosing ASUS as your technology partner helps future-proof your business.
82%
Consumers perceive personalised experiences as the most desirable luxury1.
87%
Retailers see connected technologies in stores as critical to success2.
24%
Cyberattacks are levied against retailers due to their access to payment information3.
A coffee shop staff is using ASUS ExpertCenter E5 AiO at the front desk.
Transform customer and employee experiences

Post-pandemic, winning back customer footfall in brick and mortar retail stores and hospitality venues is crucial. Plus, an industry skills shortage makes attracting and retaining talent another key challenge.

Transform your experiential offering to meet customer expectations with feature-rich ASUS technology that intrigues and delights. Meanwhile, help your team feel empowered with intuitive devices and dedicated support.

A cloth store staff is looking at ASUS ExpertBook B5 Flip in tablet mode in the store.
Embrace smart retail capabilities

To recover from the impact of the pandemic and continue to thrive, retail and hospitality brands must embrace the latest innovations.

Set your business apart from the competition by updating POS systems and digital signage with smart solutions from ASUS that utilise IoT for enhanced shopping experiences and up-to-the-minute ASUS devices that effortlessly integrate with back-end systems.

A costumer is using ASUS ExpertCenter E1 AiO to find more product information in a furniture store.
Create safer spaces in-person and online

With many customers nervous about returning to in-person experiences, alongside rising data-privacy concerns, shoppers expect brands to work harder to gain their trust.

ASUS lets you increase footfall by creating frictionless physical spaces designed to keep everyone safe. Plus, reduce risk and offer greater peace of mind with ASUS technologies to improve data protection online.

Discover our products

With ASUS’ wide range of digital tools and smart features, there’s something for every business.

Champion digital-first engagements

Enrich user experiences with versatile, user-friendly devices resilient enough for any environment. Small but powerful POS terminals fit neatly on a counter, with devices that support comprehensive I/O connectivity to link POS devices. Responsive, multi-touch displays empower a seamless self-service, and cutting-edge visuals showcase your brand via digital signage kiosks.

Recommended Products

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ExpertBook P5 (P5405)
ExpertBook P5 (P5405)
ExpertBook P5 (P5405)
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  • Windows 11 Pro - ASUS recommends Windows 11 Pro for business
  • Powered by next-generation Intel® Core™ Ultra processors
  • Up to 32 GB DDR5 memory
  • 1.29 kg lightweight all metal design
  • Slim-bezel 14-inch 2.5K 144 Hz anti-glare display
  • Business-grade security with the NIST SP 800-155 compliant BIOS
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ASUS NUC 14 Performance
ASUS NUC 14 Performance
ASUS NUC 14 Performance
NUC contact sales icons
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  • 14th Gen Intel® Core Ultra 9 & Ultra 7 Processor
  • NVIDIA® GeForce RTX 4070 and RTX 4060 Discrete Graphics
  • Up to Dual-channel DDR5-5600 SODIMM slots, 1.1V, 64GB* max
  • Three M.2 22x80 PCIe x4 Gen4 NVMe SSD slots*
  • Connect up to five 4K extended displays
  • Intel® Killer Wi-Fi 6E AX1690i and Bluetooth® 5.3
  • Intel® 2.5Gb Ethernet port
  • 1x Thunderbolt 4 /USB4 Type-C port with DP 2.1 and 5V/9V/12V fast charging profiles (rear)
  • 1x HDMI 2.1 port
  • 2x DisplayPort 1.4a ports
  • 4x USB 3.2 Gen2 ports (2 front, 2 rear)
  • 2x USB 2.0 ports (rear)
  • SD Express 8.0 Card Reader
New
ASUS ExpertWifi 5-Port GbE Smart Managed PoE+ Switch
ASUS ExpertWifi 5-Port GbE Smart Managed PoE+ Switch
ASUS ExpertWifi 5-Port GbE Smart Managed PoE+ Switch
extendable router icon
0.0 out of 5 stars.


  • Managed Switch
  • 4 PoE+ Port
  • ASUS features: ExpertWiFi App, AiProtection Pro
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VA24EQSB
VA24EQSB
VA24EQSB
Adobe 1 month bundle


ASUS VA24EQSB Eye Care Monitor – 23.8 inch, Full HD, IPS, Frameless, 75Hz, Adaptive-Sync, Low Blue Light, Flicker Free, Ergonomic Design, Wall Mountable
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PRIME A520M-A II/CSM
PRIME A520M-A II/CSM
PRIME A520M-A II/CSM
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PRIME A520M-A II/CSM AMD A520 (Socket AM4) mATX motherboard features M.2, DP, HDMI,D-Sub, SATA 6 Gbps, USB 3.2 Gen 1 ports, Fan Xpert2+ and Aura Sync support. PRIME A520M-A II caters to daily users and all builders looking for well-rounded specs and a range of options for performance tuning via intuitive software and firmware.
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ASUS AC65-00 65W USB Type-C Adapter
ASUS AC65-00 65W USB Type-C Adapter
ASUS AC65-00 65W USB Type-C Adapter


Fast and efficient USB Type-C adapter for charging on the go
ASUS ExpertCenter PN42
ASUS ExpertCenter PN42
ASUS ExpertCenter PN42
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Ultra-compact fanless mini PC with Intel® processor N100 & N200 and Intel® UHD Graphics, supports triple displays or dual 4K displays, 1x PCIe® Gen3 x4 M.2 NVMe® SSD, dual 2.5 Gb LAN, WiFi 6E
ASUS Prime AP201 MicroATX Case
ASUS Prime AP201 MicroATX Case
ASUS Prime AP201 MicroATX Case


  • Quasi-filter mesh panels
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  • Tool-free side panels
  • 32 mm wide cable-management
  • Front panel USB Type-C® support
ASUS Dual Radeon™ RX 6750 XT OC Edition 12GB GDDR6
ASUS Dual Radeon™ RX 6750 XT OC Edition 12GB GDDR6
ASUS Dual Radeon™ RX 6750 XT OC Edition 12GB GDDR6
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ASUS Dual Radeon™ RX 6750 XT OC Edition 12GB GDDR6 is armed to dish out frames and keep vitals in check.
ASUS LU700M portable ultrasound for veterinary care
ASUS LU700M portable ultrasound for veterinary care
ASUS LU700M portable ultrasound for veterinary care


ASUS LU700 Portable Ultrasound Series for veterinary care High-quality handheld scanners for fast, reliable medical imaging, anytime, anywhere
ZenBeam E2 Mini
ZenBeam E2 Mini
ZenBeam E2 Mini


ASUS ZenBeam E2 mini LED projector, automatic portrait projection mode, 300 LED lumens, WVGA (854 x 480), wireless mirroring, built-in battery for up to 4-hour portable video playback, power bank, USB Type-A, HDMI, 5-watt speaker
Featured Article

Back for more: creating engaging retail experiences with reliable ASUS devices

Shaping a more seamless and connected in-store experience is now paramount to retail success. As the world recovers and physical stores are viable once again, companies must be ready for a new set of customer expectations revolving around better digital experiences and greater personalisation.
A businessman is attentively looking at his ASUS ExpertBook at the desk.
1. American Express, 2022 Global Travel Trends Report, 2021. https://www.americanexpress.com/en-us/travel/discover/get-inspired/global-travel-trends 2. Azure, IoT Signals retail report: IoT’s promise for retail will be unlocked addressing security, privacy and compliance, 2020. https://azure.microsoft.com/en-us/blog/iot-signals-retail-report-iot-s-promise-for-retail-will-be-unlocked-addressing-security-privacy-and-compliance/ 3. Fortinet, Retail Cybersecurity Statistics Not To Be Ignored. https://www.fortinet.com/solutions/industries/retail/retail-cybersecurity-statistics