Home > 10 Must-See Things at the ASUS Booth during Computex 2023

All, Tech

10 Must-See Things at the ASUS Booth during Computex 2023

May 18, 2023

Author: ASUS    Reading time: 5 minutes

ASUS booth at the Computex 2019

May 18, 2023

The ASUS booth at the Computex tradeshow in Taipei, Taiwan, has been a huge attraction ever since 2008. There are always lines of people eager to see the latest ASUS products and technologies. And this year will surely be no exception.

If you are planning to visit, or can't make it to the show but are still curious about what ASUS has in store, here are some highlights of what to expect at the ASUS booth this year.

Laptop Displays, Reimagined

In recent years, ASUS has been at the forefront when it comes to introducing OLED technology in laptops. These bright, colorful, eye-friendly laptop displays have become available across a range of laptop lineups such as ASUS Vivobook and Zenbook, as well as professional ProArt creator machines, making it possible for any user to enjoy the spectacle of color that an OLED laptop screen offers.

This year, we are proud to showcase ASUS Lumina OLED displays, which stand out among laptop screens by being more accurate, more adaptive, and more reliable. Learn more about ASUS Lumina OLED, here.

In addition, this year’s Computex offers a chance to check out the groundbreaking ASUS Spatial Vision technology that was recently brought to market. This 3D OLED display technology enables incredibly immersive laptop experiences. Laptops equipped with this new technology include the ProArt Studiobook 16 3D OLED and the ASUS Vivobook Pro 16X 3D OLED.

Versatile Everyday Laptops

The lineup of ASUS laptops that are suited for everyday use is ever-growing and always improving. To fit perfectly into the differing lifestyles, ASUS Vivobook and Zenbook laptops offer a variety of specs and designs.

ASUS Vivobook laptops, with their bold, trendy designs and attractive prices are perfect for urban dwellers. During Computex 2023, visitors will be able to put their hands on classic clamshell form-factor laptops like the new Vivobook S 14 OLED and Vivobook S 15 OLED, as well as two-in-one variants like the new ASUS Vivobook 13 Slate OLED with a detachable, among others.

ASUS Zenbook laptops, in turn, take elegance and ultra-portability to a whole new level. During Computex, ASUS will be presenting the newest ultrabooks, including the mind-blowingly thin, light and sustainably built Zenbook S 13 OLED, as well as the powerful yet compact Zenbook 14X OLED and convertible Zenbook 14 Flip OLED. There will be other Zenbook laptops to check out, too.

Empowering Creativity

When it comes to laptops, ASUS has content creators and creative professionals covered.

During Computex 2023, visitors will have the chance to check out high-performance creator laptops, including ASUS Vivobook Pro laptops that offer a great cost-to-performance ratio. The elegant, powerful and ultraportable Zenbook Pro line will also be on display, as well as the ultimate creator powerhouses: ProArt Studiobook laptops.

Creatives who require ultimate power and tools tailored to their unique needs will have the chance to check out all of the latest ProArt products, including displays, motherboards, graphic cards, and even a ProArt Cinema LED projector.

Gaming is for Everyone

At ASUS, we firmly believe in making it possible for anyone to explore their passion, on any budget. TUF Gaming laptops are a perfect solution for those who need a computer that will serve them as a gaming rig and as an everyday productivity tool. Available at various price points, configurations, and sizes, there is a TUF laptop for every gamer.

Building or upgrading a real-deal gaming rig without breaking the bank just became a real possibility! For those looking to build their first gaming desktop or to upgrade their current setup without breaking the bank, plenty of TUF Gaming components will be available to check out at the ASUS booth, including a broad range of motherboards, graphic cards, desktop cases, power supplies and cooling solutions. And of course, gaming monitors will also be on display. And if you’re into streaming, we’ve got you covered: check out the TUF Gaming Capture Box 4K Pro!

As a side note, if you’re looking for an edge in competitive gaming, just across the aisle from the ASUS booth you will find a full lineup of ROG products, including laptops, desktops, accessories, and more. Be sure to check it out as well!

Perfect Solutions for Modern Business

In recent years, ASUS has added more enterprise computing solutions. We will be showing off some of these newest offerings during Computex.

Whether you are a small business owner or in charge of the IT systems and equipment at a large company, you will be happy to see the broad portfolio of ASUS business products that fit into any usage scenario and user profile. Visitors at the booth will be able to see computers of all sizes and formats — from pre-built ASUS ExpertCenter desktops that are characterized by their ease of modification and maintenance, through MiniPC computers and eyecare displays, all the way to All-in-One offerings that pack all necessary components into a single body. There will be plenty to explore.

ASUS will also be presenting customized business workstation products, including a wide variety of ASUS Prime and Pro WS motherboards and other components. More surprises are waiting for you at the booth, too!

For networking needs, there is something for every business of every size among the lineup of the new ExpertWiFi series WiFi routers and mesh systems. Characterized by scalability and low cost of ownership, as well as easy of setup and management, these networking solutions come with enterprise-grade security and other features specifically tailored to business needs.

You will also see other useful tools, such as the ASUS Chromebox 5 or the Google Meet hardware kit that helps make virtual conferencing a breeze.

Enabling the New, Hybrid World

Hybrid working and learning is a trend that has been accelerated by the pandemic and is definitely here to stay. To ensure a good hybrid experience, however, you need the proper equipment.

For hybrid workers, ASUS will be showcasing ExpertBook laptops, including our most sustainable, ultraportable business laptop — the ExpertBook B9. This world’s first carbon-neutral business laptop is the ultimate tool for on-the-go executives. For remote and hybrid professionals, we will be presenting the ExpertBook B5 — an ultraportable business laptop with top-quality build and all the performance you may need for working on the go and collaborating.

For students and teachers, a wide lineup of Chromebook laptops and Windows laptops for students will be on display. Rugged and lightweight, they are durable and flexible solutions that are ideally suited for education.

One key to smooth hybrid working and learning experiences is a stable, strong WiFi connection. ASUS offers a wide variety of routers and mesh devices, including the WiFi 7 solutions like the ASUS RT-BE96U and ZenWiFi BQ16 WiFi 7 mesh systems, both for office and home — all of which help ensure smooth virtual meetings or classes.

Healthcare Made Smarter

You may know ASUS best as a company that makes laptops, desktop computers, smartphones, routers and many computer accessories. What you probably did not know is that ASUS also offers healthcare products — many of which will be on display at the booth during Computex 2023.

VivoWatch is a smart wearable that integrates a pair of medical-grade ECG and PPG sensors as well as ASUS HealthAI technology, providing 24/7 health trend tracking and data analysis as well as personalized health tips and fitness tracking functionality in a compact and lightweight device.

ASUS helps make professional healthcare smarter by offering portable handheld ultrasound devices in many formats to fit the needs of medical professional. These devices also help enable at-home readings, making remote healthcare a reality and giving medical professionals more flexibility.

Green Tech, Green Company

At ASUS, we’ve been working very hard to do our part in protecting the planet while providing you with the best tech. During Computex 2023, we will show you the progress we’ve been making.

On display, you will see some of our most sustainable products, such as the above-mentioned carbon-neutral business laptop, the ExpertBook B9, as well as the sustainable Zenbook S 13 OLED, a BE29QSK monitor made with video conferencing in mind, the tough and durable MiniPC PB62, as well as the convenient ProArt backpack.

Visit the booth to see what steps we’re taking to make sustainability an essential part of doing business. You can also check out this article about the ASUS commitment to sustainability.

Tough as Nails Laptops

ASUS is committed to providing tech that lasts. The toughness and durability of ASUS laptops is proven through torture tests that imitate everyday and extreme environments or usage scenarios. Thanks to testing to US military standards (MIL-STD 810H) you can rest assured that ASUS devices will last. Learn more about the tests that ASUS laptops go through, here.

Germ-Free Work & Play

Better hygiene is one lesson the world has learned from the recent pandemic. Today, many ASUS devices offer a unique protective coating known as ASUS Antimicrobial Guard or Antimicrobial Guard Plus. This silver ion coating is proven effective against many common viruses and bacteria. To learn more, see this article about ASUS Antimicrobial Guard.